Overview
Specialized in content creation to boost student engagement during my practicum at Saitsa (SAIT Students' Association), which is a
student-led non-profit organization representing SAIT students. Focus on understanding the student perspective, creating relevant and attention-grabbing content, and aligning with Saitsa's values through positive visual media.

Saitsa's Free Breakfast Event

received over 21.2K views on Instagram

Imaginus Poster Sale Event happens at Saitsa 

Mission:
To enhance student engagement and activities at SAITSA through creative content that resonated with the student community.
Services:
Video production, Photo Editing, Visual communication, Animation, and General content creation.
Challenges:
To understand the student's perspective and needs. Creating relevant and appealing content for the target audience and ensuring that the visual media reflected SAITSA's values and conveyed positive messages.
Goals:
To convey positive messages and values through visual content. Capture audience attention and engagement. Document SAITSA events and activities effectively and showcase skills acquired from the New Media Production and Design program.

Saitsa's Free Breakfast event 

received over 10.5K views on Instagram.

Station Express store

Displayed on Saitsa's website

Unique Solution:
To address challenges and achieve goals, I utilized drawing skills and doodle art to create friendly and approachable content. Strategic use of colours in photo editing to drive mood and aesthetics. Incorporation of trending and appealing music to enhance video content.
Outcome:
The outcome of my work included positive feedback from mentors and supervisors. Increased followers and engagement on Saitsa's social media platforms, particularly on Instagram. Improved views, likes, and overall engagement metrics for Saitsa's visual media content.
Feel free to check out SAITSA's Instagram account: @saitsalife.
Besides, I also added all the media and content I created on my LinkedIn profile under the experience section!

Monthly Pet-a-Puppy Event

This collage was made for Saitsa's Tedi Market event and posted on their Instagram social media: @saitsalife
Feel free to contact me!
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